Bio:

Corrina Cohen is the business engagement manager for marketing automation and CRM at NBCUniversal under the NBCSports division, where she manages the marketing technology stack for major sporting events coverage on NBC and leads the team responsible for building and implementing marketing initiatives behind the events.Previously, Ms. Cohen worked for Caleres, spending time in both the brand portfolio and Famous Footwear divisions. She began her career and passion for email working as a designer and deployment consultant for ExactTarget.