Play & profit: Unlocking success with gamified emails

Date:

Friday June 7, 2024

Time:

1:05 pm

Track:

Room:

South Mountain

Summary:

Which would you choose to send: a standard promotional email with discounts or a fun, gamified email featuring the same deals?

Gamification in email marketing is a powerful tool that can triple your return on investment (ROI) while adding a touch of fun and relaxation for your customers, thereby nurturing long-term relationships.

In this session, the CEO of Stripo Dmytro Kudrenko will talk about the significant advantages of incorporating gamification, highlight successful strategies, and give examples of how it’s worked for others.
You will learn:

  • What is gamification, and how can it solve business problems
  • Technical aspects of creating interactive emails
  • Real-world examples of how it works for businesses
  • How to create gamified campaigns from scratch to real launch without technical knowledge 

This session is a must for business owners, digital marketers, customer experience specialists, and entrepreneurs looking to leverage gamification in emails to increase sales, boost customer engagement, and build unforgettable brand experiences.

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