Raise, the leading mobile payments platform, has provided customers with over $150 million in savings. Through their partnership with Sailthru, the brand is able to send automated lifecycle communications to their members and developed a personalized multichannel customer acquisition strategy that resulted in a 25% increase in new customers.

Discover how to use personalization and triggered messaging across channels for your organization. Join Sarah Dorsey, Director of Email Marketing & CRM at Raise and Monica Deretich, CX Marketing Consultant and eCommerce Leader for a conversation around optimizing your automated lifecycle marketing messaging across channels. The session includes use cases around:

• How to elevate your customer acquisition strategy
• Develop a welcome series that boosts purchases
• Using mobile to nurture customers