Using Data to Creative Emotional Loyalty

Date:

Friday June 7, 2024

Time:

1:05 pm

Track:

Summary:

Email marketing is more than just a transactional tool. It builds strong emotional connections between brands and their customers. In a world where we are constantly bombarded with emails and social media posts, brands can use data to create loyalty and revenue.

Brands have a unique opportunity to foster emotional loyalty among their customers. By utilizing data, emotional loyalty can impact purchasing decisions and build stronger brand loyalty, leading to greater revenue.

We will dive into the data and use cases for developing an emotional loyalty campaign and staying top of mind with your customers.

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