Speakers:
Why Deliverability Is So Hard
Date:
Wednesday June 22, 2022
Time:
9:40 am
Room:
Octavius 2/3
Summary:
Improving open rates and conversion rates is often a top priority, but a lot of marketers aren’t monitoring deliverability nearly as closely. Join Nick Schafer, Manager of Deliverability & Compliance at Inboxready by Sinch, for this session covering the key signals you need to understand in order to drive higher email ROI through a deliverability-first approach. Which leading and lagging indicators should you watch to better diagnose deliverability issues? What common pitfalls do most marketers miss? Which tools can help you boost the deliverability of your campaigns? Monitoring deliverability is hard, but it becomes a lot easier once you attend this session.