Bio:

Chad S. White is the Head of Research for Oracle CX Marketing Consulting, a global full-service agency of more than 500 digital marketing experts. He is also the author of “Email Marketing Rules” and more than 3,000 posts and articles about email marketing trends and best practices. A former journalist and the Email Experience Council’s 2018 Email Marketer Thought Leader of the Year, Chad previously served as lead email marketing researcher at Litmus, Salesforce.com, ExactTarget, Responsys, and the Direct Marketing Association.